We’re incredibly proud to announce that we have been named Overall Branded Supplier of the Year by Holland & Barrett at their exclusive, invite-only Supplier Award Lunch.
This recognition means a great deal to our team. Since first partnering with Holland & Barrett in 2019, we’ve worked hand in hand to deliver innovation, speed to market, and true category growth, and this award is testament to the strength of that relationship.
A few words from our CEO, Thomas Ryder, on what this recognition means to us: “On behalf of everyone at Applied Nutrition, I’m incredibly proud to accept the award for Overall Branded Supplier of the Year. Since we first partnered with Holland & Barrett in 2019, we’ve gone from a challenger brand on shelf to a category leader and that’s down to a shared belief in quality, innovation, and making world-class nutrition accessible to all.
This award is a reflection of what’s possible when two ambitious teams come together with a common goal. I want to thank everyone at Holland & Barrett for their trust, collaboration, and vision. The journey so far has been brilliant, but I truly believe the best is yet to come”.
Amy Lance Category Director Food & Active Nutrition for Holland & Barrett shared her thoughts on the partnership:
“Out of over 400 brands, Applied Nutrition has been a standout partner, consistently delivering trend-led, first-to-market NPD that aligns with our Active Nutrition strategy, including 26 new SKUs launching this June. Their exceptional support spans our wider business, from exclusives like the Coleen Rooney range to leading promotions for H&B Day, backed by engaged brand ambassadors and a proactive marketing team. As the first supplier to be ranged on our Marketplace and always willing to go the extra mile to support our goals, Applied Nutrition has truly set the standard for partnership.”
Thank you once again to the incredible team at H&B . . . we’re just getting started!
